Meet apprupt @ Mobile Summit and dmexco 2011

Mobile Summit

On the 24th and 25th of August a brand-new mobile event – the “Mobile Summit” – will take place in Wiesbaden. The motto of the conference will be “The Future of Marketing & Commerce in a Mobile World”. Themes like “Smartphones for Everybody – The Potential of Mobile as a Brand Builder and salesdriver” as well as “iPad and other Tablets – Mobile Media-, Advertising- and Saleschannel of the Future?!” will be discussed.

apprupt is one of main sponsors of the event. Moreover our CEO Jascha Samadi will report about the newest trends and potentials in the Mobile Interactive Advertising sector at 2.50 pm on the first conference day .

More information / Registration



dmexco

On the 21st and 22nd September we will participate in the third dmexco (Digital Marketing Exposition and Conference) in Cologne.

The dmexco is the leading international trade fair of the digital economy. At the exhibition as well as in the extensive conference programme the focus is on advertising, creativity and efficiency in the digital space. The dmexco is therefore the central and international platform for all participants of the digital marketing and media scene. For the first time in history the dmexco will shelter two exhibition halls with approximately 400 national and international exhibitors.

Visit us at our stand D019 E018 in hall 8.

Via info@apprupt.com you can already make an apppointment with us.

We’re looking forward to having interesting meetings with you.

Innovative advertising opportunities on the iPad & Co – apprupt is introducing the TabletTouch Ad

We bring another novel ad format into the market – using the TabletTouch Ad, apps and other mobile products can now be advertised on stationary websites visited by using an iPad or other tablet PC.

Online advertising company Ströer Interactive, ranked on 8th position in Germany’s sales house ranking in terms of reach, is the first partner to implement the new format on its partner sites. The first integration is live at digital newspaper ‘Sächsische Zeitung’ (visit http://www.sz-online.de via iPad).

The TabletTouch Ad is integrated at the right bottom corner. When clicking the format the expandable ad shows a cover flow exposing relevant iPad apps and other promoted products. Ad size and positioning as well as colour and the amount of promoted products within the cover flow are customizable and can be fully adapted to the publisher’s needs.

Screenshot of the integration (Click to enlarge or to download)

More information provided in the press release.