Swati Gupta

Free Ad-Supported Streaming TV (FAST) has transitioned from a niche disruptor to a core pillar of the global television ecosystem. The global FAST market is projected to grow from approximately

Connected TV (CTV) advertising is one of the fastest-growing segments of the global advertising market. U.S. CTV ad spend reached $33.35 billion in 2025 and is projected to hit approximately

Samsung TV Plus, the manufacturer-embedded FAST (Free Ad-Supported Streaming TV) service from Samsung Electronics, crossed 100 million monthly active users (MAU) globally in January 2026. This milestone — up from

The global IPTV (Internet Protocol Television) market is experiencing explosive growth in 2026, with market valuations ranging from $109.34 billion to $221.62 billion depending on scope definitions across different research

Disney+ stands as one of the world’s largest streaming platforms, with approximately 132 million global subscribers as of its last officially reported quarter (Q4 FY2025, ending September 2025). Combined with